Free for members | $30 for non-members
Online marketing is not for the faint of heart. This CLE is a continuation of the wildly successful Law Firm Marketing 101, first presented on May 21, 2024. In this introductory CLE, Steven Leskin, Leskin Law & Mediation, and Robert Wilkinson, Vulin Wilkinson LLC, two longtime Portland practitioners, will cover the basics of having an online presence, Google, and social media. This CLE will briefly touch on the differences between paid online advertising and generating organic search results, Google Analytics, the importance of content, Google and AI, and other social media platforms.